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To change the product price in Magento 1:
- Log in the Magento admin panel
- Go to Catalog -> Manage Products
- Find the desired product and click the Edit button for it
- From the sections on the left click Price
- There are several options available which you can change regarding the price and its configuration
- Once ready, click the Save button to apply the changes
Magento 2
To change the price of a product in Magento 2:
- Log in the admin panel of the application
- Go to Products -> Catalog
- Find the desired product and click Edit next to the entry for it
- On the top section of the page that opens you can change the price of the product
- Once ready, click the Save button to apply the changes.